Corporate Social Responsibility (CSR) has become a strategic priority for organizations aiming to balance profitability with social, environmental, and ethical responsibilities. Modern businesses are expected to contribute positively to society while maintaining sustainable operations and strong governance standards. This course provides a comprehensive understanding of CSR principles, frameworks, and implementation strategies. Participants will learn how to design, manage, and evaluate CSR initiatives that align with corporate strategy, enhance reputation, and deliver measurable social impact.
Public Relations
Corporate Social Responsibility
Corporate Social Responsibility (CSR) has become a strategic priority for organizations aiming to balance profitability with social, environmental, and ethical responsibilities. Modern businesses are expected to contribute positively to society while maintaining sustainable operations and strong governance standards. This course provides a comprehensive understanding of CSR principles, frameworks, and implementation strategies. Participants will learn how to design, manage, and evaluate CSR initiatives that align with corporate strategy, enhance reputation, and deliver measurable social impact.
Upcoming dates
Classroom
| Start date | End date | Location | Fee | Registration |
|---|---|---|---|---|
| Paris - France |
€1,925 + VAT
|
→ | ||
| Barcelona - Spain |
€2,200 + VAT
|
→ | ||
| Kuala Lumpur - Malaysia |
€1,400 + VAT
|
→ | ||
| London - United Kingdom |
€2,125 + VAT
|
→ | ||
| Amsterdam - Netherlands |
€2,250 + VAT
|
→ | ||
| Munich - Germany |
€2,100 + VAT
|
→ | ||
| London - United Kingdom |
€2,125 + VAT
|
→ | ||
| Istanbul - Türkiye |
€1,425 + VAT
|
→ |
Online live
Remote
- Understand the principles and importance of CSR in modern business
- Develop effective CSR strategies aligned with business objectives
- Identify key stakeholders and manage engagement effectively
- Design CSR initiatives with measurable outcomes
- Understand sustainability and environmental responsibility frameworks
- Apply CSR reporting standards and impact measurement tools
- Integrate CSR into corporate governance and decision-making
- Evaluate the social and environmental impact of business activities
This program is intended for professionals involved in Public Relations.
- CSR and Sustainability Managers
- Corporate Executives and Senior Managers
- HR and Communications Professionals
- Project and Operations Managers
- Government and NGO Liaison Officers
- Consultants and Business Development Professionals
This course combines strategic concepts with practical implementation approaches. Participants will engage in interactive discussions, real-world case studies, and group workshops focused on CSR program development. Practical exercises will include stakeholder mapping, CSR strategy design, sustainability reporting, and impact assessment. Examples from global corporations and industry-specific CSR initiatives will be used to illustrate best practices.
Day1
Introduction to CSR and Sustainability
- Definition and evolution of CSR
- CSR vs sustainability vs ESG concepts
- Global CSR frameworks and standards
- Business case for CSR implementation
- Key challenges and opportunities
Day2
CSR Strategy Development
- Aligning CSR with corporate strategy
- Stakeholder identification and analysis
- Materiality assessment
- Designing CSR programs and initiatives
- Setting CSR goals and KPIs
Day3
CSR Implementation and Project Management
- Planning and executing CSR initiatives
- Community engagement programs
- Environmental sustainability initiatives
- Employee involvement in CSR
- Managing CSR budgets and resources
Day4
CSR Reporting and Impact Measurement
- CSR reporting frameworks (GRI, ESG reporting basics)
- Measuring social and environmental impact
- Data collection and performance tracking
- Transparency and accountability in reporting
- Communicating CSR results effectively
Day5
CSR Best Practices and Case Studies
- Global CSR best practices and benchmarks
- Corporate case studies across industries
- CSR integration into corporate governance
- Risk and reputation management
- Final workshop: developing a CSR strategy plan
SPARK Training Certificate of Completion is awarded to participants who attend and complete the full training course.
Explore this topic
Related Training Courses
Public Relations
Advanced Communication Skills
Public Relations
Certificate in Events Management
Public Relations
Certificate in Sustainable Tourism Development (CSTD)
Public Relations
